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Who Is Doing
Business on the Web?
Businesses who want to remain competitive are entering the world
of the Internet. The Web is empowering even the most modest user. With the cost
of computers going down and Internet service prices remaining affordable, more
and more consumers--potential customers--are able to access the World Wide Web
(WWW).
 We live in a time when children, teenagers, adults and senior
citizens around the world are taking advantage of the resources available on the
Internet. Many people hook up to the World Wide Web for entertainment. Others
are shopping on-line, buying anything from books, clothes and
music to booking
travel arrangements and ordering computer equipment. Some use the
Internet to investigate new products and services, or to contact companies about
their orders, products and services.
Many businesses, such as Amazon.com (books) and CD Now (music),
sell their merchandise only on the WWW. Others, such as Office Max, Walmart and
The Gap, have expanded their businesses by selling retail products in stores and
on the WWW. Name-brand products sell well on the Internet because of consumer
familiarity.
If your business is not exposed on the Internet, check to see if
your competition is. Many businesses these days are being left behind because
their competition is taking advantage of the World Wide Web''s resources without them. Do
you want this to happen to you?
The WWW offers companies practical advantages to providing unique
and valuable services to their customers. Here are just a few reasons why
businesses are taking advantage of the Internet's WWW resources:
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It's Cost-Effective
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It Improves Customer
Service
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It Allows Access to 79
Million Potential Customers in the USA (August 1998, CommerceNet/Nielsen)
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It's Available 24 Hours a
Day
What a Web
Site Can Provide
Every Web site is different and can be personalized to meet each
company's needs and objectives. Your company's web site could provide:
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E-commerce (On-line Ordering) * World-wide Marketing
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Product & Service Descriptions * Direct E-Mail Access
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Electronic Catalogs * Notice of Upcoming Events
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Mailing List Expansion
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Automated Customer Service * Referral Services
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Member & Customer Expansion * Educational Information
The features that a Web site could provide are endless. As more
and more consumers are accessing the WWW, the more essential it is for
businesses who want to remain competitive to be exposed on the Web.
Here's a good start to
finding valuable web resources to get your website up and running. Listed
below are some very practical, "How To Guides" to World Wide Web information
resources.-How
to Advertise Your Website
Cost effective website advertising & Internet
Marketing & Promotion Services
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